November 2016 edition


From the desk of the Managing Director

Hello friends,

It gives me great pleasure to begin the lead-in to this edition by sharing the wonderful news of our 1st startup from the 1st cohort (Trilyo) getting angel-funded. We also have term sheets signed by investors with two other startups in the same cohort and by the next edition of our newsletter, I am positive they will have closed their rounds.

I am also very proud to share that we have a bigger, more diverse and international cohort that kicked off on 27th September 2016. We have 10 startups in India (cohort #2) and 5 in Hong Kong (cohort #1 with our JV partner Paperclip Startup Campus) and things have gone into overdrive since then.

I invite you to read about all the awesome startups in our Oct 2016 cohort and their progress so far. We are now midway and are soon moving into the final sprint & overdrive before another super exciting Demo Day for this cohort in February 2017. We are looking forward to saying adieu to 2016 with a bang and welcoming 2017 with an even bigger bang. Of course, we look forward to strengthening our relationship with you and all our friends, partners, supporters & well wishers – together bringing benefit to as many SaaSy startups as possible each year.

In the meanwhile, happy reading !

Sudarshan Narayan
Managing Director, Amplifi


September = Surreal ! 

We had already finalised the 10 startups in cohort #2 in India and agreements were being signed with them. In the meanwhile, the final selection round for our very first cohort in Hong Kong was finalised. So much action !

The Perfect Pitch

untitled-design-100September 10, 2016 : Amplifi Paperclip SaaS Accelerator organised pitch day at Cyberport, Hong Kong. Panelists were Sudarshan NarayanRohinton BharuchaAjay KotkarJeffrey BroerAndrea LivottoPeter Williams and Dan Ternes.


Untitled design (98).pngAmplifi proudly announced Kotak Mahindra Bank as program sponsor and preferred banking partner. Together we aim to make lives of our founders easier and enable their growth & success.

September 13, 2016 : HKBAN Annual Dinner 2016

Untitled design (99).pngAs a run-up to our launch in Hong Kong our MD, Sudarshan Narayan attended HKBAN‘s prestigious annual event in order to network with existing and new connections to apprise them of our upcoming cohort. The event was very well attended by members and was very fruitful. Also attending were key members of HKVCA from leading VC and PE firms.

Amplifi welcomes its latest cohort – #2 – in India

Untitled design (97).pngSeptember 27, 2016 : 10 startups from 5 different cities in India converged in Bengaluru to be inducted into our cohort #2. Once again, we were so proud and overjoyed to have our supporter & well wisher and one of the most respected startup investors Mr. Srinath Batni inaugurate this cohort, as he did the first one. Read more.

Amplifi Paperclip SaaS Accelerator welcomes HK cohort #1

ghghghf.pngSeptember 28, 2016 : Amplifi Paperclip SaaS Accelerator co-founders Sudarshan Narayan (via GoToMeeting) and Deepak Madnani (in person) welcomed our first ever SaaS cohort in Hong Kong. We inducted 5 exciting startups into the fold and had an amazing guest (entrepreneur cum investor) welcome the startups. Read more.




Amplifi kickstarted October with the big news of its first startup from cohort #1 announcing its fund raise : Trilyo, raised an undisclosed amount of funding in a seed round from angels. Read full story here.

The fabulous new cohort got into the thick of things with a flurry of mentor meetings, strategy brainstorming sessions and goal setting / planning activities. The month’s calendar was packed with amazingly insightful workshops and masterclasses along with exciting networking events.

Networking Events

117a3e38-0e78-4d93-b2ba-c08fc1089601.jpgOctober 14, 2016 at B-Hive, HSR 4, Bengaluru :. Mr. Srinath Batni (Director, Axilor Ventures Pvt. Ltd.) was Chief Guest. Angels and VCs attended.

20bd022b-48f3-4651-bcc7-78a1f46531d1.jpgOctober 20, 2016 at Sunville Banquets, Mumbai : Mr. Santrupt Misra (Director, Global H.R. & CEO, Carbon Black Business at Aditya Birla Group) was Guest of Honor. Several angels & VCs attended.

8c5436d4-306c-4670-a5f8-3a9e6bc5a99f.jpgOctober 27, 2016 at Paperclip Startup Campus, Sheung Wan, Hong Kong : Attended by a select few angels and VCs.



We start preparing our startups for Demo Day right from the get-go. We host practice elevator as well as demo day type pitching sessions where we invite external judges to listen to our startups and provide invaluable feedback for improvement.
Elevator pitch, Hong Kong : The Elevator pitch session for the Hong Kong cohort was held on November 11, 2016 in Paperclip Startups Campus, Hong Kong and the judges for this session were Emanuel BreiterHanson CheahTony Zander & Raymond Sak.
Elevator pitch, India : The first elevator pitch for our India-based startups was held via Go-To-Meeting on November 19, 2016 and the special judge for this session was Mr Amit Manocha.

Networking Event

November 9, 2016 : Amplifi hosted a networking event in Pune for its Pune-based startups at Extentia Information Technology. We had mentors and a few angels attend, allowing our startups to interact with them and gain valuable knowledge and insights.


  • November 3, 2016 – One of India’s top startup mentors and angel investors Sanjay Anandaram addressed our portfolio startups
  • November 5, 2016 – SaaS Marketing fundamentals and Customer success by Jenny Rutherford
  • November 5, 2016 – Startup financing/fundraising deep dive for our HK Cohort by Alex So
  • November 10, 2016 – Fundraising process, legal documentation and preparation by Anisha Patnaik
  • November 12, 2016 SaaS business plan by Sudarshan Narayan
  • November 14, 2016 Workshop on Amazon Web Services for our HK Cohort by Warren Li
  • November 30, 2016Session on Taking your venture global for our HK Cohort by Maneck Mohan

Upcoming Events

  • December 1, 2016 – Talk by Satish Gopalam on Acquisitions / Strategic Investments
  • December 1, 2016 – Session by Patrick Campbell on SaaS Pricing
  • December 3, 2016 – Presentation Skills Session by Dan Ternes on how to present your idea/startup; to customers, in business networking events and on Demo Day; followed by Sudarshan Narayan on Demo Day and beyond – what to expect
  • December 4, 2016 – Elevator pitch #2 for India Startups
  • December 10, 2016 – Talk by Richie Mathews on Rise of AI & Bots


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