August 2016 Edition

Managing Director’s address:

We have been quiet on the newsletter front since June.

But the scene at Amplifi has been ANYTHING BUT QUIET.

The entire team including our marketing folks have been busy with the last mile sprint with our startups preparing for Demo Days, then the actual Demo Days, followed by the launch of Hong Kong chapter combined with the outreach for our 2nd cohort in Bengaluru and 1st cohort in multiple Indian cities.

What an incredible 3 months we’ve had ! Whew !

But all’s well that ends well.

Read all about it in this issue and in the next issue I hope to share some news about our startups from 1st cohort closing their funding rounds along with write-ups on all the new startups joining from various locations, and our future growth plans for rest of this year & next.

In the meanwhile, stay hungry, stay positive !

Sudarshan Narayan

Managing Director, Amplifi

To start this newsletter with a bang, here’s a very exciting infographic :

July 28th 2016: Asia’s leading venture debt firm “InnoVen Capital” released the ‘India Angel Report 2016’

Few interesting highlights:

  • In FY16, a total of Rs. 1137 Mn was committed by angel groups, which is 62% increase from FY15.
  • The most preferred destination for angel investments is NCR, which was Bengaluru earlier.
  • In FY16, median pre-money valuations increased up to 10% from previous year.
  • 28% founders are serial entrepreneurs, backed by angel groups.
  • 24% of startups funded by angel groups had a female co-founder.

India Angel Funding Status 2016 (1)


Amplifi gets some love from the media.


ET Tech covered Amplifi’s imminent launch in Hong Kong and other locations in India. Click here to read the full article.

Amplifi hosts Nao Murakami, General Partner – Incubate Fund India in Bhive, Bengaluru.

Amplifi had the pleasure and privilege of hosting Nao Murakami – General Partner of Incubate Fund India, to our office to introduce our 1st cohort startups to him and for them to get some insights from a seasoned investor.


Sudarshan Narayan(left), Managing Director at Amplifi with Nao Murakami discussing Incubate Fund’s India thesis and plans.

nao lunch

Amplifi team and 1st cohort take Nao out for lunch at Sector 7 Cafe, Bengaluru

New Partnerships

Amplifi partnered with TiE Bengaluru, TiE Chennai & TiE Delhi-NCR as our outreach partner for the new cohorts. We finalised our partnership with Paperclip  in Hong Kong to launch Amplifi in Hong Kong with the support of the awesome Cyberport.


Digital Marketing


9 June 2016 : Our Cohort #1 had a superb session by Neville Medhora (in the picture) – Vice President and Head of India business at Rage Communications & Sreekant R (GM – New Business Development at Rage Communications). Know more.

Public Relations and Brand communications


17 June 2016 : Jaideep Shergill (Founding Partner at Pitchfork Partners) conducted a fab session. (click here)

Mumbai Field Trip

Amplifi team arranged a field trip to Mumbai for all our 6 startups in 1st cohort.

The trip was to get them to meet with mentors, the Amplifi team and advisors along with introductions to few potential customers, with an objective of getting them some more exposure to knowledge and contacts, in order to be better prepared for Demo Day.


12 June 2016 : Mr. Anaggh Desai (Business Coach at Rockym Optimor Pvt. Ltd. & Mentor at Amplifi, centre) regaling our team, mentors & our portfolio startups at a dinner event organised by us at Captain’s Table in Bandra Kurla Complex.

Interactive session with Brand Guru V Shantakumar

12 June 2016 : Cohort #1 startups spent time getting invaluable insights from the brand and communications guru V Shantakumar (Shanta), former Chairman Saatchi & Saatchi India at the delectable Taj Tea House in Bandra, Mumbai.


The startups explained their ideas to Shanta who in turn gave pointed and helpful feedback to each one of them patiently.

Brainstorming session with Amplifi mentor Kiran Pradhan

11 June 2016 : Cohort #1 startups met with Kiran Pradhan to get insights on go-to-market strategy, creating a scalable sales model & enterprise sales.


Amplifi MD – Sudarshan Narayan (extreme right) and Amplifi Mentor – Kiran Pradhan (extreme left) with Cohort #1 at Starbucks Phoenix Mills Lower Parel, Mumbai.

Amplifi startups meet with the Google Cloud Platform team

Google (1)

15 June 2016 : Amplifi Cohort #1 at The Google Mumbai office in Bandra Kurla complex to understand the offerings for startups for Amplifi portfolio from Google and all their exciting new products.

Anuja - Google

Amplifi MD – Sudarshan Narayan (centre in the last row) & Cohort #1 with Anuja Shukla (first from left in the second row) – Technical Lead @Google Cloud Platform

Mentor meet : Amplifi cohort meets Radhesh Kanumury

Amplifi Cohort met with Radhesh Kanumury, who heads IBM’s Global Entrepreneur Program and very active startup mentor to get inputs on scaling B2B tech startups and also technology architecture/scalable tech and also how to use & optimize IBM’s cloud and big data infrastructure/ platforms.


13 June 2016 : Amplifi MD – Sudarshan Narayan (centre in last row) & Cohort #1 with Radhesh Kanumury – Country Lead, Global Entrepreneur Program, IBM India Pvt. Ltd. (3rd from right in second row)


Amplifi cohort 1 completed their three-month boot camp on 20th June 2016. The last few days of June ended with frenetic preparations by our startups for Demo Day. The Amplifi team was working overnight to help our startups on various fronts and to make sure they were 100 % prepared to make a huge impact on investors.

July 2 : Demo Day 1 for Bengaluru investors (Click here for detailed write up)

DD1 (2)Sanjay
Mr. Sanjay Anandaram, Advisor iSpirit and one of India’s top startup mentors and angel investors speaks about Amplifi and applauds our efforts. Watch the video here !

July 9 : Demo Day 2 for Mumbai investors (click here for a detailed write up)

0beeb9b6-6399-42cd-8268-f79d16137920 (1).jpg
Amplifi Managing Director, Sudarshan Narayan, visits Banasthali Vidyapith – “University for Women with a difference”

Amplifi’s philosophy is to promote entrepreneur, even outside of SaaS and tech ; especially women entrepreneurship and empowerment. With a view of collaborating with the fantastic Banasthali Vidyapith to set up a women’s only accelerator and entrepreneur development program, Sudarshan spent a whole day at the massive campus near Jaipur.

Stay tuned for more updates on this initiative of ours.


The month of August was busy with the official launch of Amplifi in Hong Kong and we also had amazing startups pitching to us throughout the month, to join our September 2016 cohort.

2 August : Amplifi launches its program in Hong Kong (Click here to read the full story)

11 August : The Launch Party @Hong Kong

Amplifi Paperclip SaaS Accelerator hosted a launch party at Metta, Hong Kong. What an amazing turnout we had !

click here to know more.

26 August : AskUsAnything evening with startups in Hong Kong

Amplifi-Paperclip organised “Ask Us Anything” evening for startup founders in Hong Kong who were interested to know more about our program.

Click here to read more about the event.

Pitching events in August :

August 1, 2016 – Online pitch

Startups ActiveByte and Isopics pitched to global panel including Sudarshan Narayan (MD at Amplifi) Rohinton Bharucha (Director at Amplifi), Jenny Rutherford (Advisory board member & Mentor at Amplifi), Dan Ternes (Mentor at Amplifi), Volker Kuebler (Mentor at Amplifi) and Vishnu Bhat(Advisory board member & Mentor at Amplifi).

August 2, 2016 – Online pitch

Ivy Infoserve and ContentOP pitched for the qualifying round. The panelists for the day were Sudarshan Narayan (MD at Amplifi), Rohinton Bharucha (Director at Amplifi), Jenny Rutherford (Advisory board member & Mentor at Amplifi), Dan Ternes (Mentor at Amplifi), Volker Kuebler (Mentor at Amplifi) and Jeffrey Broer (Mentor at Amplifi).

August 3, 2016 – Online pitch

Till POS and NxtSpark pitched to Sudarshan Narayan (MD at Amplifi), Rohinton Bharucha & Amitava Neogi (Directors at Amplifi), Vishnu Bhat (Advisory board member at Amplifi) and Jeffrey Broer (Mentor at Amplifi).

August 4, 2016 – Online pitch

Superwise & Health-n-me pitched to Sudarshan Narayan (MD at Amplifi), Rohinton Bharucha & Amitava Neogi (Directors at Amplifi), Vishnu Bhat (Advisory board member at Amplifi),  Jeffrey Broer, Volker Kuebler & Dan Ternes (Mentors at Amplifi).

August 6, 2016 – NASSCOM 10 Startup Warehouse, Mumbai

C9ads, Intelitaap, ForBinary & Agencyonnet pitched in Mumbai to Sudarshan Narayan(MD at Amplifi), Rohinton Bharucha & Amitava Neogi (Directors at Amplifi) and Umeed Kothavala (Mentor at Amplifi)

August 7, 2016 – Extentia Information technology, Pune

Bestosys, Indusbuzz, Krackzee Technologies, Kieto, Quagga and Innoworks pitched in Pune to Sudarshan Narayan(MD at Amplifi) and Vishnu Bhat(Advisory board member and Mentor at Amplifi).

August 13, 2016 – XIME, Bengaluru

Virtual Spaces, Hiresolve, Sociograph Solutions, Cumulus Technologies and Bricapp pitched to a cross-border panel including Sudarshan Narayan(Managing Director), Rohinton Bharucha(Director), Amitava Neogi(Director), Vishnu Bhat(Advisory Board Member), Volker Kuebler(Mentor), Jenny Rutherford (Mentor and Advisory Board Member) from Amplifi and Sunanda Eeaswaran (Dean – Entrepreneurship Development @ XIME)

August 20, 2016 – Online

Woobly, SecureSightTech and Stupa IT Services Pvt Ltd – iFIX pitched to Sudarshan Narayan, Jenny Rutherford and Vishnu Bhat.

August 27, 2016 – Online

Instarow pitched online to Amplifi’s panelists Jenny Rutherford, Rohinton Bharucha,Sudarshan Narayan and Volker Kuebler.

Finally, we are on the verge of announcing the winners of the final pitch session and the startups selected to join the September cohort from various locations. So watch out for the news on social media and press !!!


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